Callaway Resort & Gardens is a resort complex located near Pine Mountain in Harris County, Georgia, from LaGrange, Georgia. The world's largest azalea garden, this destination draws over 750,000 visitors annually. Callaway Gardens was ranked as Best Georgia Attraction in 2018 by USA Today.
On April 6, 2022, Herschend Family Entertainment agreed to purchase the revenue-producing assets at Callaway Gardens from the Ida Cason Callaway Foundation. The foundation remains responsible for operation and maintenance of the garden's free attractions.
To create the garden, streams were dammed creating 13 lakes; bulldozers filled in eroded gullies and drained bottom land clogged with silt; crops were planted that restored nitrogen and other nutrients in the soil. Virginia Callaway consulted with Gilmore David Clarke, a noted landscape architect, to plant more than 20,000 trees, shrubs and native flowers in the renovated landscape.
After serving in the Korean War, their son Bo Callaway returned to Harris County, Georgia to help his parents develop and run the gardens. He was named executive director on June 10, 1953. On April 12, 1961, founder Cason J. Callaway died. He was succeeded as chairman of the board by his wife, co-founder Virginia (Hand) Callaway. Virginia Hand Callaway . Callawaygardens.com; retrieved July 2007
The gardens have been expanded several times following Cason Callaway's death. The Cason J. Callaway Memorial Forest opened in 1972, and was designated a National Natural Landmark by the United States Department of the Interior. NATIONAL REGISTRY OF NATURAL LANDMARKS . National Park Service. June 2009. Retrieved December 26, 2011.
The Ida Cason Callaway Foundation applied for and was granted conservation easements on land in 2004 and 2007 by the Georgia Forestry Commission. The easements lower property taxes and restricts use of the land if sold. It can only be developed to include a lodge on .
During the economic downturn in 2012, Callaway Gardens sold 7,000 of its 13,000 acres to remain solvent. Edward C. Callaway remained in charge until 2014, when he stepped down. Don Perry served as acting president and CEO while an executive search continued.
Bicycle trails throughout the gardens were upgraded in 2016 at a cost of approximately $750,000.
In early 2017, about 11 acres of 60-year-old timber was clear cut. Doyle stated that it was done to open the views from the Lodge/Spa. Niles Bolton Associates were hired to landscape the open area. Doyle did not comment on the tree income or provide a project cost but claimed it "would not be inexpensive". The gardens closed temporarily following Hurricane Irma in September 2017, as it downed hundreds of trees and left the area without power. Cleanup lasted more than a week.
Cason’s Tap Room is Callaway Gardens’ newest eating and drinking establishment just outside the Lodge. It opened February 5, 2018, on the birthday of founder Cason J Callaway. In addition to the standard menu served at all restaurants in the Lodge complex, craft beers (including their own, Cason’s); "handcrafted" (specialty) cocktails; and an extensive wine menu, including their own Callaway Family Wines, are offered. Patrons can sit inside or outside on the patio, depending on the weather.
During Doyle's tenure he closed two popular major attractions that had been open for 30+ years: Sibley Horticultural Center. This brought some criticism.
Doyle resigned effective July 8, 2019, to return to a previous employer, Herschend Family Entertainment. He briefly remained a trustee of the Ida Cason Callaway Foundation and assisted in the search for his replacement.
Garland E. Horton, III was hired as President/CEO in 2019 and continues as of 2022. Nation's Restaurant News: January 4, 1993- Columbia's Gonzmart dies at 72 by Jack Hayes
The Lodge opened November 1, 2006, just as attendance peaked at 1 million admissions. Noble developed the property, but Callaway Gardens had the option to purchase it. Noble contracted with Marriott Hotels & Resorts to operate the property, and Noble kept all the profits. Two years later, the 2008 financial crisis sharply reduced tourism. Yearly visitors had dropped to 400,000 in 2010/11 just as debt had grown to more than $44 million. Callaway Gardens sold the Mountain Creek Inn, its conference center, to Noble Investment Group for $12 million, along with 40 cottages for $4 million, but that was not enough. The Ida Cason Callaway Foundation decided that selling large tracts of land was the best way to reduce debt. In July 2012, was sold to Joe Rogers Jr., Chairman of Waffle House for $8 million.
Another was sold for $4.63 million to an Atlanta Real Estate broker Brad Smith. CEO Edward Callaway stated that the Gardens were now "on sound financial footing" with total debt down to $7.5 million, which he called a "sustainable level". Callaway Garden's land area was reduced from with no plans to sell more. However, at some point the left after the 2012 sales was reduced by , because current promotional media states that Callaway Gardens is a garden. Although Edward Callaway claimed that the gardens finances were stable following the 2012 land sales, there were deeper cuts to be made. Two popular major attractions, Mr. Cason's Vegetable Garden and the Sibley Horticultural Center were closed in late October and early November 2015. Each had been open for more than 30 years.
William R. Doyle III, President & CEO announced in mid-April 2016 that Callaway Gardens had purchased The Lodge & Spa from Noble Investment Group and would begin a $2.5 million renovation of the entire Lodge & Spa facility. The spa was renamed, “Spa Prunifolia”, a reference to the rare azalea that still grows at the garden. Nearly of pine trees were cut in early 2017 between Robin Lake and the Lodge. It created a clear line of sight between the hotel and the water plus a view of land in the F. D. Roosevelt State Park. Many of the trees were 60 years old, planted in the 1950s, but Cason Callaway did the same thing years prior for the Mountain View Inn. The open area will remain greenspace, have scattered and hammocks.
Renovation for the Lodge conference center was scheduled to begin in late 2019 and be ready in February 2020. The Longleaf Ballroom can accommodate 450-500 people; the Cypress Room holds 75-100 people; the Ironwood Courtyard seats 50-75 people.
The property finally sold in late March 2019 for $1.28 million; the extra acreage was not included in the final sale.
On April 6, 2022, a press release announced that Herschend Family Entertainment agreed to purchase the revenue-producing assets of Callaway Gardens from the Ida Cason Callaway Foundation. These include The Lodge & Spa, Conference Center, Golf Courses and Robin Lake Beach. Herschend will also lease and manage the Virginia Hand Callaway Discovery Center, the Ida Cason Memorial Chapel, the Cecil B. Day Butterfly Center and Callaway Gardens. There was no mention of Callaway's 500 employees.
Fran Rogers, Board Chairwoman for the Ida Cason Callaway Foundation, was quoted, "This is an exciting and important milestone for the Foundation — one that assures we can continue our philanthropic efforts in the community and continue Cason and Virginia Callaway’s vision of ‘creating a garden so beautiful that it would make visitors want to go home and lead better lives,’ for generations to come.”.
A quote in that document from Andrew Wexler, CEO of Herschend, stated, "We’re honored to carry on the Callaway legacy by bringing our more than 70 years of experience in destination marketing to further develop Callaway as Georgia’s premier resort destination. We are wholeheartedly committed to preserving and strengthening all that makes Callaway so beloved and special — and look forward to celebrating the area’s natural beauty with a focused effort on world-class events and activities that complement the surrounding landscape."
The release also said that Herschend plans to invest over $20 million in the next five years on renovations and other improvements at Callaway Gardens.
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The conservatory is maintained at approximately 80 °F and 74% relative humidity. The center has 1,000 butterflies representing over 50 species. The butterflies are received in the pupa stage (or chrysalis) from Malaysia, the Philippines and Central and South America. Because the butterflies are considered to be invasive species, an inward blast of air is shot by a machine at the doorway to prevent any butterfly breakouts.
The attraction was expanded in 2013.
The Sapling Course is for young children; the Discovery Course is more advanced and the Lake Course is challenging and includes two land zip lines and three water zip lines which range between . A spiral staircase rises up.
Callaway's birds come to them injured or are human imprinted, which means they never learned to survive in the wild. Raptors are federally protected, so Callaway is permitted to keep and use the birds for conservation education. Show attendees can learn about different raptors from a bird handler and see them fly from their aviary to perches around the arena, then receive a reward. The audience is cautioned not to stand up or raise their hands while the birds are being flown to avoid collisions and/or injury to the birds and spectators. The show usually lasts less than an hour and includes at least one hawk and an owl.
Due to declining popularity and cost-cutting measures, the attraction was permanently closed October 26, 2015. A November 2, 2015, article in the
Atlanta Business Chronicle stated, "There are plans to move the garden elsewhere, but a decision has not yet been made regarding the location and size." In a November 9, 2015, Columbus Ledger-Enquirer article, then-President & CEO Bill Doyle said the vegetable garden land might end up being the site of a golf course clubhouse or a hotel or both. As of April 2022, no additional plans had been announced.
The goal of the Sibley Horticultural Center was "an expression of man working in harmony with nature while addressing the needs and wants of both plants and people". John A. Sibley Horticultural Center . Callawaygardens.com. Retrieved December 26, 2011.
The facility was permanently closed on November 12, 2015.
Renovation for the Lodge conference center was scheduled to begin in late 2019 and be ready in February 2020. Three buildings were demolished eliminating 115 hotel rooms. The facility once contained two swimming pools. The smaller pool sat right outside what was then called the Plantation Room Restaurant which was replaced with a paved courtyard and a koi pond. When asked what happened to the pool, a waitress responded, "I think some of the older ladies didn’t appreciate their husbands ogling over bathing beauties during their meals."
Golf and tennis
TreeTop Adventure
Birds of Prey
Chapel
Former attractions
Vegetable Garden
Horticultural Center
Mountain Creek Inn
Cottages
Seasonal events
Spring Flower Fest March thru May 1960 Annual Plant Sale Last March weekend 1980 Egg hunt & Sunrise service Easter weekend 2013 Masters Water Ski & Wakeboard Tournament Masters Water-ski Tournament History. masterswaterski.com. Retrieved December 26, 2011. Memorial Day Weekend 1959 FSU Flying High Circus June thru August 1961 Summer camp June thru August 1960 Sky High Hot Air Balloon Festival Sky High Hot Air Balloon Package . Callawaygardens.com. Retrieved December 26, 2011. Labor Day weekend 1999 RC Model Boat & Seaplane Boat racing 2nd weekend in September 2008 at Callaway Fall Harvest Festival Mid-September thru Halloween 2008 Morpho rhetenor September The Steeplechase at Callaway Gardens The Steeplechase at Callaway Gardens . Callawaygardens.com. Retrieved December 26, 2011. 1st weekend in November 1985 Christmas lights Fantasy In Lights . Callawaygardens.com. Retrieved December 26, 2011. November thru December 1992 Maintenance window 1st two weeks of January
Gallery
See also
External links
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